Chris Abraham is pioneer in digital PR and Internet marketing — Chris Abraham Chris Abraham is a consultant focusing on social media marketing, digital PR, blogger outreach, influencer engagement, Wikipedia curation, search engine optimization (SEO), analytics, blogging, content marketing, and online reputation management (ORM). Chris Abraham started doing web development back in 1994, SEO in 1998, blogging in 1999, influencer engagement in 2003, social media strategy in 2005, blogger outreach in 2006, and Wikipedia curation in 2007.