This Is She - Beauty With Confidence With a penchant for helping people and an innate abhorrence towards settling for less, Kunwal Malik flew into Bangladesh from Canada at the start of 2019. Being a female empowerment advocate, she has always raised her voice in favor of topics such as self-love, self-care and self-confidence for women. While she noticed a lot of disparities between how women are treated here compared to how they are treated in Canada, she was especially amazed at how easily most retailers, online and physical, are getting away with selling cheaper quality and inferior products to women in the local market here in Bangladesh.Believing that women deserve better, she wanted to create a brand which gives women experiences that last, experiences that help with their confidence. A brand that does not compromises quality for profit, a brand that truly helps women, a brand that believes in empowering women- a brand of the women, by the women, and for the women. While women in this country unfortunately might need to settle for less on other aspects for years to come, Kunwal Malik believes that when it comes to self-care, self-love, and self-confidence, they shouldn’t. The brand was created from this essence, This is She believes in empowering women with each and every purchase.This is She comes into existence in Bangladesh through its lineup of premium eyelashes, the first step of introducing a lineup of world-class self-care and beauty products to the Bangladeshi market. This is She believes in introducing products which not only use the best quality ingredients out there but are also manufactured in a way that ensures only premium in terms of quality.Responsibility Towards Women: This is She believes that all women deserve only the best when it comes to self-care. This is She believes that it does not only have a responsibility towards women in terms of commerciality but in terms of sociality as well. The brand believes in the greater good of women even when it does not yield any financial benefit for the brand.Multiply Self Confidence: Ensure that our products are used to increase the level of self confidence and self esteem in women.Defend Women’s Rights: As a brand that’s of the women, by the women and for the women, This is She believes in the preservation of all women’s rights, not just the ones that relate to self-care and beauty.Accountability :The brand does not promise quality without being certain of it internally, first. The brand wont make false claims in terms of advertisement to yield more profit.Sustainability: The brand believes that it has a responsibility towards the environment and wild-life as well, thus the products are made of ingredients which are environment friendly and cruelty free.Customer Commitment: To develop relationships with the customers that makes a measurable impact in their lives.Integrity: Uphold the highest standards of integrity in all our actions. Beauty With Confidence This Is She -